Tuesday, February 3, 2009

Nicaraguan cigar firm cashes in on "Obamania"

BEIJING, Feb. 4

(Chinese medianet) -- While U.S. President Barack Obama tries togetrid

ofan old smoking habit, a Nicaraguan company has produced the latest in a

flood of merchandise trying to cash in on his popularity -- "Obama" cigars.

Granada Cigars, a small outfit based in Nicaragua's tobacco-growing

north, is using local and Cuban leaves to hand-roll cigars wrapped

with a gold band that says "Obama 44," to commemorate the 44th U.S.

president.

The cigars come in various sizes and strengths. And

the company says some 13,000 have been ordered so far across the United States.

That adds to thousands of Obama products -- like comics, candy, hot sauce and

even a sex toy -- that hit the market during the media frenzy of the Democrat's

campaign and inauguration.

"Distribution is booming, the cigar is selling

because of 'Obamania' and we want to take advantage of that," company director

Miguel Ramirez told media.

Obama has pledged not to smoke in the White House but

has admitted it is hard to quit after two decades. U.S. companies have printed

cigar bands with Obama's smiling face to celebrate his victory, but Ramirez says

his specially made cigars are one of a kind.

(Agencies)

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